RxFul's tier ladder for new launches
RxFul publishes a clear tier path: Rx-GLP at $0/month for GLP-only access with standard white-label template and 3PL fulfillment; Rx-Bronze at $997/month for full catalog; Silver and Gold for customization and analytics. For a weight-loss-only DTC launch, the free tier is a real entry point — if patient-portal checkout under your brand is the product you are building.
A new clinic ordering hormones, peptides, or a mixed formulary on day one needs Bronze or higher. Model twelve months of platform cost against fulfillment before you treat the $0 tier as the whole economics story.